Promophobia: Taking the Mystery Out of Promoting Crime Fiction

by Rhys Bowen, Simon Wood, Allison Brennan

Sisters in Crime

Non-Fiction

December 27, 2022

Available in: Paperback, e-Book

Promophobia: Taking the Mystery Out of Promoting Crime Fiction
by Rhys Bowen, Simon Wood, Allison Brennan

AUTHOR OVERBOARD
Publishing a book can be scary. Figuring out how to promote it can be straight-up frightening. When the seas of book promo make you feel adrift in unfriendly tides, keeping your head above water can be difficult. Enter PROMOPHOBIA, a collection of essays that just might save the life of your book.

SINK OR SWIM
Divided into categories: Identifying Your Niche, Book Community, Social Media, Online Promo, Publicity, Connecting With Readers, Going On Your Own or Participating with a Group, Events, and Thinking Outside the Box, PROMOPHOBIA will open your eyes to the opportunities around you. The contributing authors share their personal experiences about what's worked for them (and in a few humorous cases, what didn't) to provide a beacon. You're no longer in the dark. You're not swimming alone.

If you've ever wondered if you could have done more for your latest book launch, then this book is for you. If you're tired of relying on the same old strategies release after release, then this book is for you. If you want to readjust your sails and angle for a fresh gust of wind to carry you farther on your writing journey, then this book is for you.

A RISING TIDE LIFTS ALL BOATS
This is not a how-to book. It's an anecdotal anthology of essays about seeing possibilities, building connections, believing in our work, making mistakes, totally f*ing up, and trying something new. It is a collection of stories told over smoothies at the gym or drinks at the bar, shared with the same spirit of community that infuses Sisters in Crime.

The next time you find yourself swimming in dark promotional waters, read an essay or two from PROMOPHOBIA. Instead of drowning in fear, you'll find yourself saying, "I'm going to need a bigger book."

ABOUT SISTERS IN CRIME:
Sisters in Crime is the premier crime writing association focused on equity and inclusion in our community and in publishing. Founded in 1986 to represent and advocate for women crime writers, we celebrate and honor this history with our name while we continue to work for all who share our commitment to and love for a vibrant, inclusive community. Our 4,500+ members enjoy access to tools to help them learn, grow, improve, thrive, and reinvent if necessary. They also gain a community of supportive fellow writers and readers, both peers to share the peaks and valleys of writing, and mentors to model the way forward.

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Rhys Bowen's Bio

Rhys Bowen’s mysteries have been nominated for every major mystery award, including the Edgar for best novel, and she has won nine of them. She currently writes the Molly Murphy Mysteries, set in turn-of-the-century New York City and featuring a feisty Irish immigrant woman. In 1997 she began a new, lighter series, this one about a minor royal in 1930s England. The first book was called Her Royal Spyness. It has been described as Bridget Jones meets Charade as told by Nancy Mitford and described in a Booklist starred review as "A smashing romp." The first book has appeared on many bestseller lists and award nomination slates, including the Dilys award for the book that independent booksellers most enjoyed selling. A Royal Pain and Royal Flush are now in stores and Royal Blood comes out this fall.

Rhys was born in Bath, England, of a Welsh/English family, and educated at London University. She worked for the BBC in London, as an announcer then drama studio manager. She sang in folk clubs with luminaries like Simon and Garfunkel and Al Stewart, and also started writing her own radio and TV plays. Needing to escape from the dreary London weather, she accepted an invitation to work for Australian Broadcasting in Sydney. While Down Under she met her future husband John, who was on his way to California. She married and settled in the San Francisco area, where she has lived ever since, raising four children. (Although she now spends her winters in her condo in Arizona.)

Finding nothing like the BBC in California, Rhys started writing children’s books. Her first picture book was named a NY Times best book of the year. More picture books followed, then Rhys moved to young adult novels, writing many best selling titles. She also wrote some adult historical sagas and some TV tie-ins. When she felt she had exhausted her enthusiasm for writing for teenagers, Rhys decided to write what she likes to read: mysteries with a great feel for time and place. Her childhood memories of her Welsh relatives were the inspiration for her first mystery series: the Constable Evans novels. The stories were immediately well received. The second book, Evan Help Us, was called "a jewel of a story" by Publishers Weekly and nominated for a Barry Award. Evan’s Gate received an Edgar Best Novel nomination.

Wanting to try her hand at something different and edgier, Rhys conceived Molly Murphy—brash, fearless Irish immigrant in New York City. The first book in this series, Murphy’s Law, won three awards including the Agatha. Every subsequent book has received starred reviews and award nominations. For the Love of Mike won the Anthony Award at the world mystery convention. Oh Danny Boy won a Macavity. The ninth book, The Last Illusion, will be published in March 2011.

Rhys also enjoys writing short stories and has achieved much critical acclaim for them. Doppelganger won the Anthony award and was included in the world’s finest mystery and crime stories anthology. More recently her story Voodoo was chosen to be part of the anthology of the best of 50 years of Alfred Hitchcock Mystery Magazine.

Rhys is a past national board member of Mystery Writers of America. When not writing she loves to travel, sing, hike, play her Celtic harp, and entertain her grandchildren. She blogs at Jungle Red Writers and Rhys’s Pieces.